Instructional Design, Learning Content Development, and Scriptwriting

AI literacy, educational video scripting, adult learning, instructional storytelling, complex-content simplification

Microsoft

AI Skills Navigator Training Video

The goal:

Write an “AI in everyday life” Copilot narrative explainer for Microsoft Worldwide Learning

My role:

  • Concept

  • Characters

  • Script

Direct-to-camera address

  • In every version I pitched, Avery breaks the fourth wall and talks straight to the viewer.

  • Whether it’s a TikTok-style rant, an onboarding buddy moment, or a documentary “talking head,” the intimacy is the same: Avery is your corporate baddie, your guide, not just a boring narrator.

Chaos to calm arc

  • Each episode starts with Avery in a messy, relatable situation (buzzword-heavy panel, forgotten email, cat on keyboard).

  • She then reframes the moment with an explanation of AI that leaves audience with understanding.

  • This arc = a bingeworthy story. And learning happens along the way.

The mess is relatable

  • Avery isn’t a flawless expert; she’s stylish but human — juggling iced lattes, reheating noodles, forgetting deadlines.

  • That messy realism is the hook: viewers see themselves in her situations.

Short, punchy explainer

  • Instead of lectures, we experience Avery in her everyday life to understand how to use AI.

A mix of humor + authority

  • She’s witty and confident, and the explanations are super useful.

HTC Creative Labs

In-Headset Instruction Script

VR instructional writing, immersive learning, voiceover scripting, user guidance, instructional sequencing

Video scriptwriting, advertising storytelling, product messaging, creative concept development, audience engagement, and complex-content simplification

Microsoft Advertising

Product Explainer

My role:

  • Story concept

  • Scriptwriter

Microsoft x Roku

Executive webinar script

Executive communications, webinar scriptwriting, thought leadership, B2B storytelling, complex-content simplification, research synthesis, and presentation development.

Burke Williams - Simply Massage Radio spots

My role:

  • Concepts

  • Scriptwriter

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