Where therapists, healers, and values-based businesses launch outstanding websites

Strategic site design + content studio

A hand touching the surface of calm water during sunset or sunrise, creating ripples.

Let’s make this part of building your business effortless

Creating your own practice…it’s a lot.

Seeing clients. Looking for clients. Taking classes. Trying to find time for your own self-care. Tending to your relationships.

I’m here to support you as we build a site to showcase what you do best.

The Done-for-You Website Creation Methodology

  • Create Messaging Framework

    What do you want clients to know?

    As a professional copywriter, I’ll write your story (with your input, edits, and words) through web copy and ideas that express “you:”

    • About page

    • Approach

    • Education

    • Services

    • Add-ons: scheduling, newsletter set-up, blogs

  • STEP 2

    Define Visual Direction

    What vibe do you want to express?

    With a Master’s degree in Photography and Digital Media, I’ll design your visual story with:

    • Curated photo packages

    • Brand colors and font styles that express your “brand identity”

    • Mood boards

  • STEP 3

    Customized Strategy

    How will Robin design a site that attracts the right clients?

    I’ll use human created and human-centered copy, keywords, SEO…all with a modern, digital strategy mindset—including a URL name that reflects you and your services.

  • Let’s connect and create a package that works for you.

Health and wellness. Tech. Education. And beyond.

I’ve developed global content for all kinds—from start-up founders to Fortune 500 corporations.

When your client likes what they see. They book a call.

And you do what you love…

help people.

Aligned website packages—for every stage of growth

SIGNATURE PRACTICE WEBSITE SIGNATURE PRACTICE WEBSITE
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SIGNATURE PRACTICE WEBSITE
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SIGNATURE PRACTICE WEBSITE

Starting at $5,200

A fully aligned brand and website build for established practitioners ready to elevate their online presence.

Strategic. Cohesive. Designed for growth.

This is your core digital presence.

Strategy Intensive

• 90-minute deep-dive strategy session
• Brand positioning & differentiation
• Voice & messaging guide
• Service structuring & offer clarity
• Custom visual mood board & aesthetic direction

Website Development

• 6–8 custom pages
• Complete custom copywriting
• Scheduling or client portal integration
• Blog setup
• Image direction & curation
• Domain-based email setup guidance
• Foundational SEO framework
• 30 days post-launch refinement support

Best for:
Therapists, healers, and service providers ready for a polished, strategically structured digital presence.

FIRST PRACTICE WEBSITE FIRST PRACTICE WEBSITE
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FIRST PRACTICE WEBSITE
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FIRST PRACTICE

Starting at $2,400

A professional website for therapists and practitioners launching private practice.

If you’re stepping into private practice for the first time, your website should feel clear, credible, and aligned with how you work. This package creates a strong, strategic foundation so you can begin booking clients with confidence.

Strategy & Direction

• 60-minute clarity session
• Mini positioning framework
• Brand voice and tone alignment
• Curated visual mood board (color palette + aesthetic direction)

Website Development

• 3 custom pages (Home, About, Booking)
• Strategic copywriting for all pages
• Scheduling integration (SimplePractice, Acuity, Vagaro, Calendly, etc.)
• Domain research + connection
• Mobile-optimized design
• Foundational SEO setup + Google indexing

Best for:
New therapists, LMTs, MSW graduates, and early-career practitioners ready to begin professionally and confidently.

AUTHORITY PRACTICE WEBSITE AUTHORITY PRACTICE WEBSITE
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AUTHORITY PRACTICE WEBSITE
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Starting at $8,500

A strategic brand and website ecosystem for expanding practices and established leaders.

Designed for visibility, differentiation, and long-term growth.

This is for practitioners who are scaling, hiring, specializing, or stepping into leadership within their field.

Brand & Messaging Intensive

• Two-part strategy intensive
• Advanced positioning & differentiation
• Multi-provider site architecture planning
• SEO mapping for visibility growth
• Thought leadership content structure
• Comprehensive visual direction system

Website Development

• 8–12 custom pages
• Full-scale custom copywriting
• Advanced service & content structuring
• Blog & content framework
• Collaborative 60-day build process

Best for:
Group practices, specialty clinicians, and practitioners building long-term authority.

The work we do together lives at the intersection of strategy, sensitivity, and clarity.

Here’s to creating something exceptional for you.

3 Squarespace examples to spark ideas

Ready to create a website that reflects who you are…and supports where you’re going?